lowdown — the real and unadorned facts; the true, secret, or inside information (usually preceded by the): We gave them the lowdown on the new housing project.
manifesto — a public declaration of intentions, opinions, objectives, or motives, as one issued by a government, sovereign, or organization.
rubric — a title, heading, direction, or the like, in a manuscript, book, statute, etc., written or printed in red or otherwise distinguished from the rest of the text.