Sentences with goodwill
good·will
G g - I invited them to dinner, a gesture of goodwill.
- We do not want to lose the goodwill built up over 175 years.
- Sometimes stores have this policy as a goodwill gesture or for marketing purposes.
- Now though, despite the massive initial goodwill, the golden aura surrounding The Big Issue has copped a serious bruising.
- The government sent a goodwill mission to Moscow
- A major factor in the third-quarter loss was the write-down of $143.6 million of goodwill.Usually, the largest intangible asset that appears on a company's balance sheet is goodwill, which is the value of all favorable attributes that relate to a business enterprise.Goodwill is an intangible asset that is taken into account when the value of an enterprise is calculated, reflecting the company's reputation and its relationship with its customers.
- During Victorian times candles represented goodwill to folks who were down on their luck during the holiday season.
- Promotional giveaways can help create goodwill towards a company and promote its brand image.
- In collecting money, it is important that you also preserve goodwill with the customer.