wincing — to draw back or tense the body, as from pain or from a blow; start; flinch.
Three-syllable rhymes
convincing — If you describe someone or something as convincing, you mean that they make you believe that a particular thing is true, correct, or genuine.
Four-or-more syllable rhymes
unconvincing — persuading or assuring by argument or evidence: They gave a convincing demonstration of the car's safety features.