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ALL meanings of accepted pairing

ac·cept·ed pair·ing
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  • noun accepted pairing a technique of advertising in which two or more competing products are compared in such a manner that certain good qualities are conceded but one product is made to appear clearly more beneficial or desirable than its competitors. 1
  • noun accepted pairing (advertising, jargon) A technique in advertising in which two or more competing products are compared in such a manner that certain good qualities are connected, while one product is made to appear more beneficial or desirable than its competitors. 0
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